/* Northern Wave Marketing */

:root {
  --navy: #002848;
  --navy-deep: #00172e;
  --teal: #0080a8;
  --teal-text: #006f93;
  --aqua: #35c4d9;
  --red: #e23b31;
  --ink: #0e2238;
  --ink-soft: #4d5e73;
  --mist: #f2f6f9;
  --line: #dbe4ec;
  --white: #ffffff;
  --toolbox: #f4610e;
  --coachkit: #1a3a2e;
  --radius: 20px;
  --shadow: 0 24px 60px -24px rgba(0, 23, 46, .45), 0 2px 6px rgba(0, 23, 46, .06);
  --font: 'Outfit', system-ui, -apple-system, 'Segoe UI', sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  background: var(--mist);
  color: var(--ink);
  font-family: var(--font);
  font-size: 17px;
  line-height: 1.6;
}
h1, h2, h3, p, ul, dl, dd { margin: 0; }
img { max-width: 100%; display: block; }
a { color: var(--teal-text); }
:focus-visible { outline: 3px solid var(--aqua); outline-offset: 3px; border-radius: 4px; }
[id] { scroll-margin-top: 24px; }

.wrap { max-width: 1120px; margin: 0 auto; padding: 0 32px; }

.skip {
  position: absolute; left: 16px; top: -60px; z-index: 20;
  background: var(--white); color: var(--navy); padding: 10px 16px; border-radius: 8px; font-weight: 600;
}
.skip:focus { top: 12px; }

/* Top band: header + hero share one navy background */

.top {
  position: relative;
  overflow: hidden;
  color: var(--white);
  background:
    radial-gradient(900px 500px at 78% 0%, rgba(0, 128, 168, .38), transparent 62%),
    linear-gradient(180deg, var(--navy-deep), var(--navy) 70%);
}

.site-header .wrap { display: flex; align-items: center; justify-content: space-between; height: 96px; position: relative; z-index: 5; }
.site-header .logo img { height: 58px; width: auto; }
.site-nav { display: flex; gap: 34px; align-items: center; font-size: 16px; font-weight: 500; }
.site-nav a { color: rgba(255, 255, 255, .82); text-decoration: none; padding: 8px 0; }
.site-nav a:hover { color: var(--white); }
.site-nav a[aria-current="page"] { color: var(--white); box-shadow: 0 2px 0 var(--aqua); }
.site-nav a.btn-nav {
  color: var(--navy-deep); background: var(--white); padding: 11px 22px; border-radius: 999px; font-weight: 600;
}
.site-nav a.btn-nav:hover { background: #dff5f9; color: var(--navy-deep); }
.menu-toggle {
  display: none; background: none; border: 1px solid rgba(255, 255, 255, .35); border-radius: 10px;
  width: 46px; height: 46px; padding: 0; cursor: pointer; color: var(--white);
}
.menu-toggle span, .menu-toggle span::before, .menu-toggle span::after {
  display: block; width: 20px; height: 2px; background: currentColor; border-radius: 2px; margin: 0 auto; position: relative;
}
.menu-toggle span::before, .menu-toggle span::after { content: ""; position: absolute; left: 0; }
.menu-toggle span::before { top: -6px; }
.menu-toggle span::after { top: 6px; }

.hero { position: relative; z-index: 2; padding: 84px 0 250px; }
.pill {
  display: inline-flex; align-items: center; gap: 10px;
  font-size: 14px; font-weight: 500; color: var(--aqua);
  border: 1px solid rgba(53, 196, 217, .4); padding: 7px 16px; border-radius: 999px;
}
.pill i { width: 7px; height: 7px; border-radius: 50%; background: var(--red); }
.hero h1 {
  font-weight: 700; font-size: clamp(40px, 6.6vw, 72px); line-height: 1.03; letter-spacing: -.025em;
  max-width: 820px; margin-top: 28px; text-wrap: balance;
}
.hero h1 span { color: var(--aqua); }
.lede { font-size: clamp(18px, 2vw, 21px); line-height: 1.55; color: rgba(255, 255, 255, .78); max-width: 580px; margin-top: 26px; }

.hero--sub { padding: 56px 0 150px; }
.hero--sub h1 { font-size: clamp(36px, 5vw, 56px); margin-top: 0; }

.waves { position: absolute; left: 0; bottom: -2px; width: 100%; height: 230px; z-index: 1; pointer-events: none; }
.hero--sub ~ .waves { height: 130px; }
.waves .w1 { animation: drift 16s ease-in-out infinite alternate; }
.waves .w2 { animation: drift 11s ease-in-out infinite alternate-reverse; }
@keyframes drift { from { transform: translateX(-40px); } to { transform: translateX(40px); } }

/* Brand cards */

.brands { position: relative; z-index: 3; margin-top: -170px; padding-bottom: 96px; }
.brand-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; }
.card {
  background: var(--white); border-radius: var(--radius); padding: 40px 40px 34px; box-shadow: var(--shadow);
  display: flex; flex-direction: column;
  transition: transform .2s ease, box-shadow .2s ease;
}
.card:hover { transform: translateY(-4px); }
.badge {
  align-self: flex-start; font-size: 12px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase;
  padding: 6px 12px; border-radius: 6px;
}
.card--toolbox .badge { background: #fff0e6; color: #b84300; }
.card--coachkit .badge { background: #e6f1ec; color: #1a5a41; }
.card h2 { font-size: 31px; font-weight: 700; letter-spacing: -.01em; line-height: 1.15; color: var(--navy); margin-top: 18px; }
.card p { color: var(--ink-soft); margin-top: 12px; }
.chips { display: flex; flex-wrap: wrap; gap: 8px; list-style: none; padding: 0; margin-top: 22px; }
.chips li {
  font-size: 14px; font-weight: 500; background: var(--mist); border: 1px solid var(--line);
  padding: 6px 13px; border-radius: 999px; color: var(--ink);
}
.card .go {
  display: flex; align-items: center; justify-content: space-between; gap: 16px;
  margin-top: auto; padding-top: 22px; border-top: 1px solid var(--line);
  font-weight: 600; color: var(--navy); text-decoration: none;
}
.card .chips { margin-bottom: 30px; }
.card .go:hover .go-text { text-decoration: underline; text-underline-offset: 4px; }
.go-arrow { display: grid; place-items: center; width: 44px; height: 44px; border-radius: 50%; color: var(--white); flex: none; }
.go-arrow svg { width: 18px; height: 18px; }
.card--toolbox .go-arrow { background: var(--toolbox); }
.card--coachkit .go-arrow { background: var(--coachkit); }

/* Sections */

.section { padding: 96px 0; }
.section--white { background: var(--white); }
.section--flush { padding-bottom: 0; }
.eyebrow { font-size: 13px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; color: var(--teal-text); }
.section h2, .why h2 {
  font-size: clamp(30px, 4vw, 42px); font-weight: 700; letter-spacing: -.02em; line-height: 1.1; color: var(--navy);
  text-wrap: balance;
}
.eyebrow + h2 { margin-top: 12px; }

.why { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: start; padding: 84px 0 0; }
.why p { color: var(--ink-soft); font-size: 18px; }
.why p + p { margin-top: 14px; }

.common { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 64px; list-style: none; padding: 0; }
.common li { background: var(--white); border: 1px solid var(--line); border-radius: 16px; padding: 26px 24px; }
.common svg { width: 30px; height: 30px; color: var(--teal); }
.common h3 { font-size: 19px; font-weight: 600; color: var(--navy); line-height: 1.25; margin-top: 16px; }
.common p { font-size: 15.5px; color: var(--ink-soft); margin-top: 8px; }

.founders-head { display: flex; align-items: end; justify-content: space-between; gap: 40px; }
.founders-head p { max-width: 420px; color: var(--ink-soft); }
.founder-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; margin-top: 48px; }
.founder { border: 1px solid var(--line); border-radius: var(--radius); padding: 32px; background: var(--mist); }
.founder-top { display: flex; align-items: center; gap: 16px; }
.founder--plain { background: var(--white); }
.avatar {
  display: grid; place-items: center; width: 58px; height: 58px; border-radius: 50%; flex: none;
  background: var(--navy); color: var(--white); font-weight: 600; font-size: 19px; letter-spacing: .03em;
}
.avatar--teal { background: var(--teal); }
.founder h3 { font-size: 22px; font-weight: 600; color: var(--navy); line-height: 1.2; }
.founder .role { font-size: 15px; color: var(--teal-text); font-weight: 500; }
.founder p.bio { color: var(--ink-soft); margin-top: 18px; }
.founder p.bio + p.bio { margin-top: 12px; }
.text-link { display: inline-block; margin-top: 36px; font-weight: 600; color: var(--navy); text-underline-offset: 5px; }

/* Contact */

.contact { display: grid; grid-template-columns: 1fr 1.15fr; gap: 64px; align-items: start; }
.contact-copy p { color: var(--ink-soft); margin-top: 16px; font-size: 18px; }
.route { margin-top: 28px; padding: 22px 24px; background: var(--white); border: 1px solid var(--line); border-radius: 16px; }
.route strong { color: var(--navy); font-weight: 600; }
.route ul { list-style: none; padding: 0; margin-top: 10px; display: grid; gap: 6px; }
.route a { font-weight: 600; }
.phone { margin-top: 28px; }
.phone span { display: block; font-size: 14px; font-weight: 600; letter-spacing: .1em; text-transform: uppercase; color: var(--ink-soft); }
.phone a { font-size: 30px; font-weight: 700; color: var(--navy); text-decoration: none; letter-spacing: -.01em; }
.phone a:hover { color: var(--teal-text); }

.form { background: var(--white); border-radius: var(--radius); padding: 36px; box-shadow: var(--shadow); }
.field { display: block; }
.field + .field, .field-row + .field, .field + .field-row { margin-top: 18px; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.field-row .field { margin-top: 0; }
.field-row + .field-row { margin-top: 18px; }
.field span { display: block; font-size: 15px; font-weight: 600; color: var(--navy); margin-bottom: 6px; }
.field span em { font-style: normal; font-weight: 400; color: var(--ink-soft); }
.field input, .field textarea {
  width: 100%; font: inherit; font-size: 16px; color: var(--ink);
  background: var(--mist); border: 1px solid var(--line); border-radius: 12px; padding: 13px 14px;
}
.field textarea { min-height: 140px; resize: vertical; }
.field input:focus, .field textarea:focus { outline: 3px solid rgba(53, 196, 217, .55); outline-offset: 0; border-color: var(--teal); background: var(--white); }
.hp { position: absolute; left: -9999px; }
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  font: inherit; font-weight: 600; font-size: 17px; cursor: pointer; text-decoration: none;
  background: var(--navy); color: var(--white); border: 0; border-radius: 999px; padding: 15px 30px; min-height: 48px;
}
.btn:hover { background: var(--teal-text); }
.btn[disabled] { opacity: .6; cursor: default; }
.form .btn { margin-top: 24px; }
.form-status { margin-top: 16px; font-weight: 500; min-height: 1.6em; }
.form-status.is-ok { color: #17663f; }
.form-status.is-error { color: #b3261e; }

/* Sub pages */

.prose { max-width: 760px; }
.prose--center { margin: 0 auto; }
.prose h2 { font-size: 28px; font-weight: 700; color: var(--navy); letter-spacing: -.01em; line-height: 1.2; margin-top: 44px; }
.prose h2:first-child { margin-top: 0; }
.prose p, .prose ul { color: var(--ink-soft); margin-top: 14px; font-size: 18px; }
.prose ul { padding-left: 22px; }
.prose li + li { margin-top: 6px; }
.prose strong { color: var(--ink); font-weight: 600; }
.sub-main { padding: 0 0 96px; position: relative; z-index: 3; margin-top: -40px; }
.sheet { background: var(--white); border-radius: var(--radius); box-shadow: var(--shadow); padding: 56px; }

.facts { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; margin-top: 48px; }
.facts div { border-top: 3px solid var(--teal); padding-top: 14px; }
.facts dt { font-size: 13px; font-weight: 700; letter-spacing: .12em; text-transform: uppercase; color: var(--ink-soft); }
.facts dd { font-size: 18px; font-weight: 600; color: var(--navy); margin-top: 4px; line-height: 1.35; }
.facts dd a { color: inherit; }

.center { text-align: center; }
.center .btn { margin-top: 28px; }
.center p { margin-left: auto; margin-right: auto; }

/* Footer */

.site-footer { background: var(--navy-deep); color: rgba(255, 255, 255, .72); padding: 64px 0 36px; font-size: 16px; }
.footer-grid { display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 48px; }
.site-footer img { height: 54px; width: auto; }
.site-footer p { margin-top: 18px; max-width: 360px; }
.site-footer h2 { font-size: 13px; font-weight: 700; letter-spacing: .14em; text-transform: uppercase; color: var(--aqua); }
.site-footer ul { list-style: none; padding: 0; margin-top: 14px; display: grid; gap: 8px; }
.site-footer a { color: var(--white); text-decoration: none; }
.site-footer a:hover { text-decoration: underline; text-underline-offset: 4px; }
.legal {
  margin-top: 48px; padding-top: 24px; border-top: 1px solid rgba(255, 255, 255, .14);
  display: flex; flex-wrap: wrap; justify-content: space-between; gap: 8px 32px; font-size: 14.5px;
}

/* Custom work: homepage band and the /custom page */

.custom-band {
  margin-top: 28px; padding: 44px 48px; border-radius: var(--radius);
  background: radial-gradient(600px 300px at 90% 0%, rgba(0, 128, 168, .45), transparent 65%), var(--navy);
  color: var(--white); display: flex; align-items: center; justify-content: space-between; gap: 40px;
}
.custom-band h2 { color: var(--white); font-size: clamp(26px, 3.2vw, 34px); font-weight: 700; letter-spacing: -.02em; line-height: 1.12; margin-top: 10px; }
.custom-band p { color: rgba(255, 255, 255, .8); max-width: 600px; margin-top: 12px; }
.eyebrow--light { color: var(--aqua); }
.chips--dark { margin: 20px 0 0; }
.chips--dark li { background: rgba(255, 255, 255, .1); border-color: rgba(255, 255, 255, .22); color: var(--white); }
.btn--light { background: var(--white); color: var(--navy-deep); flex: none; }
.btn--light:hover { background: #dff5f9; color: var(--navy-deep); }

.offer-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.offer { background: var(--white); border-radius: var(--radius); padding: 36px 32px; box-shadow: var(--shadow); display: flex; flex-direction: column; }
.offer h2 { font-size: 27px; font-weight: 700; letter-spacing: -.01em; line-height: 1.15; color: var(--navy); margin-top: 16px; }
.offer p { color: var(--ink-soft); margin-top: 12px; }
.offer .price { font-size: 18px; color: var(--ink-soft); margin-top: 10px; }
.offer .price b { font-size: 34px; font-weight: 700; color: var(--navy); letter-spacing: -.02em; }
.badge--teal { background: #e0f3f8; color: #00607f; }
.badge--navy { background: #e4eaf2; color: var(--navy); }
.badge--light { background: rgba(255, 255, 255, .16); color: var(--white); }
.ticks { list-style: none; padding: 0; margin-top: 18px; display: grid; gap: 10px; }
.ticks li { position: relative; padding-left: 28px; color: var(--ink); font-size: 16px; }
.ticks li::before { content: ""; position: absolute; left: 2px; top: .42em; width: 13px; height: 7px; border-left: 2.5px solid var(--teal); border-bottom: 2.5px solid var(--teal); transform: rotate(-45deg); }
.offer--feature { background: radial-gradient(420px 260px at 100% 0%, rgba(0, 128, 168, .5), transparent 65%), var(--navy); color: var(--white); }
.offer--feature h2, .offer--feature .price b { color: var(--white); }
.offer--feature p, .offer--feature .price { color: rgba(255, 255, 255, .82); }
.offer--feature .btn { margin-top: auto; align-self: flex-start; }
.offer--feature p + .btn { margin-top: 28px; }

.price-note { color: var(--ink-soft); font-size: 18px; margin-top: 14px; max-width: 760px; }
.price-list { list-style: none; padding: 0; margin-top: 32px; border: 1px solid var(--line); border-radius: 16px; overflow: hidden; background: var(--white); }
.price-list li { display: grid; grid-template-columns: 200px 1fr auto; gap: 28px; align-items: baseline; padding: 20px 26px; }
.price-list li + li { border-top: 1px solid var(--line); }
.price-list li:nth-child(odd) { background: var(--mist); }
.price-list h3 { font-size: 19px; font-weight: 600; color: var(--navy); }
.price-list p { color: var(--ink-soft); font-size: 16px; }
.price-list b { font-size: 19px; font-weight: 700; color: var(--navy); white-space: nowrap; text-align: right; }
.price-list + .price-note { font-size: 16px; margin-top: 18px; }

.steps { list-style: none; padding: 0; margin-top: 44px; display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; }
.steps li { background: var(--white); border: 1px solid var(--line); border-radius: 16px; padding: 26px 24px; }
.step-num { display: grid; place-items: center; width: 40px; height: 40px; border-radius: 50%; background: var(--navy); color: var(--white); font-weight: 600; }
.steps h3 { font-size: 20px; font-weight: 600; color: var(--navy); margin-top: 16px; }
.steps p { color: var(--ink-soft); font-size: 15.5px; margin-top: 8px; }

.compare { display: grid; grid-template-columns: 1fr 1.6fr; gap: 56px; align-items: start; }
.compare-lede { color: var(--ink-soft); margin-top: 14px; font-size: 18px; }
.compare-cols { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.compare-col { border: 1px solid var(--line); border-radius: 16px; padding: 28px 26px; background: var(--mist); }
.compare-col--on { background: var(--white); border: 2px solid var(--teal); }
.compare-col h3 { font-size: 22px; font-weight: 700; color: var(--navy); }
.compare-who { font-size: 15px; color: var(--ink-soft); margin-top: 4px; }
.compare-col ul { list-style: none; padding: 0; margin-top: 16px; display: grid; gap: 10px; }
.compare-col li { padding-left: 18px; position: relative; font-size: 16px; }
.compare-col li::before { content: ""; position: absolute; left: 0; top: .62em; width: 7px; height: 7px; border-radius: 50%; background: var(--teal); }

.after { display: grid; grid-template-columns: 1fr 1.6fr; gap: 56px; align-items: start; }
.after-cols { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.after-card { background: var(--white); border: 1px solid var(--line); border-radius: 16px; padding: 28px 26px; }
.after-card h3 { font-size: 20px; font-weight: 600; color: var(--navy); }
.after-card p { color: var(--ink-soft); margin-top: 8px; }
.after-card b { color: var(--navy); }

.field select {
  width: 100%; font: inherit; font-size: 16px; color: var(--ink);
  background: var(--mist); border: 1px solid var(--line); border-radius: 12px; padding: 13px 14px;
}
.field select:focus { outline: 3px solid rgba(53, 196, 217, .55); outline-offset: 0; border-color: var(--teal); background: var(--white); }
.site-nav a { white-space: nowrap; }

@media (max-width: 1000px) {
  .offer-grid { grid-template-columns: 1fr; }
  .steps { grid-template-columns: 1fr 1fr; }
  .compare, .after { grid-template-columns: 1fr; gap: 28px; }
}
@media (max-width: 760px) {
  .custom-band { flex-direction: column; align-items: flex-start; padding: 32px 26px; gap: 24px; }
  .steps, .compare-cols, .after-cols { grid-template-columns: 1fr; }
  .offer { padding: 30px 26px; }
  .price-list li { grid-template-columns: 1fr; gap: 6px; padding: 18px 20px; }
  .price-list b { text-align: left; }
}

/* Small screens */

@media (max-width: 900px) {
  .common { grid-template-columns: 1fr 1fr; }
  .facts { grid-template-columns: 1fr 1fr; }
  .contact { grid-template-columns: 1fr; gap: 40px; }
  .why { grid-template-columns: 1fr; gap: 20px; }
}

@media (max-width: 760px) {
  .wrap { padding: 0 20px; }
  .site-header .wrap { height: 80px; }
  .site-header .logo img { height: 48px; }
  .menu-toggle { display: block; }
  .site-nav {
    display: none; position: absolute; top: 80px; left: 12px; right: 12px; z-index: 10;
    flex-direction: column; align-items: stretch; gap: 4px;
    background: var(--navy-deep); border: 1px solid rgba(255, 255, 255, .16); border-radius: 16px; padding: 12px;
  }
  .site-nav.is-open { display: flex; }
  .site-nav a { padding: 13px 14px; font-size: 18px; }
  .site-nav a[aria-current="page"] { box-shadow: none; color: var(--aqua); }
  .site-nav a.btn-nav { text-align: center; margin-top: 6px; }
  .hero { padding: 48px 0 220px; }
  .hero--sub { padding: 36px 0 120px; }
  .waves { height: 150px; }
  .brands { margin-top: -160px; }
  .brand-grid, .founder-grid { grid-template-columns: 1fr; gap: 20px; }
  .card { padding: 30px 26px 26px; }
  .card h2 { font-size: 27px; }
  .section { padding: 68px 0; }
  .why { padding-top: 64px; }
  .common { grid-template-columns: 1fr; margin-top: 44px; }
  .founders-head { display: block; }
  .founders-head p { margin-top: 14px; }
  .founder { padding: 26px; }
  .form { padding: 26px 22px; }
  .field-row { grid-template-columns: 1fr; }
  .form .btn { width: 100%; }
  .sheet { padding: 32px 24px; }
  .facts { grid-template-columns: 1fr; }
  .footer-grid { grid-template-columns: 1fr; gap: 32px; }
}

@media (prefers-reduced-motion: reduce) {
  .waves .w1, .waves .w2 { animation: none; }
  .card { transition: none; }
  .card:hover { transform: none; }
}